Email is a curious thing

Email: Rarely loved. Often hated. Regularly abused.

In my business, the publishing companies seem to have to use email for everything, despite the work style and structure being ideal for other tools such as Slack. A gradual increase in the use of cloud spaces such as Google Drive helps. Sharepoint less so.

There tends to be an in-house team, usually (these days) in multiple locations. For example, recently I was on a project with in-house teams in Cambridge, Madrid, Mexico City and Hyderabad, and a bunch of remote freelancers in various locations.

In general, email address lists can easily get big and unwieldy. Who to put on the top line? Who to CC? What about BCC? Can all the freelancers be copied in together, or are they not supposed to see which other freelancers are working on the ‘team’?!

Email chains get big.

And then split.

Who are you replying to? Is this still relevant to everybody? You’re an in-house director, I’m not sure THAT information was meant to go out to freelancers. Did you read the address field? Probably not.

So now we have three or four strands, from the original email, now heading in different directions. They’re coming rapidly now. This is like a group chat, why don’t we set one up?

What’s that? No. Not Yammer.

Can’t handle another platform? You’ll never remember another password?

You can get help with that, you know.

Back to the emails.

Hang on, haven’t we been over this before? Oh, the publisher has only just caught up – been in meetings all day. Back to square one.

A meeting, you say? When?

Another chain.

Can you attend?

There’s an app for that. In fact, there are loads.

Good, you’re available. So am I. But she’s not. He is. But he isn’t. And if he can’t come, then there’s no point. He’s top dog.


So is there a meeting, or not?

To be honest, I’m lost. Too many emails. What was the question again?

Featured image by Hans on Pixabay.


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